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Petals Holiday Homes is a Dubai-based provider of premium holiday rentals, offering a curated portfolio of apartments and villas for short- and mid-term stays. Alongside its guest-facing services, Petals required an internal digital solution to simplify property management, streamline bookings, and provide property owners with real-time insights. The result was Petals CRM—a custom-built system designed to empower both administrators and users with efficient booking and income management tools.
Managing multiple properties, bookings, and owner records had become increasingly complex for Petals. They needed a centralized platform that could handle booking histories, upcoming reservations, and performance tracking while offering property owners an easy way to view their income and occupancy data. The challenge was to design a two-sided CRM system that worked seamlessly for administrators and property owners, with real-time updates, accuracy, and an intuitive interface.Managing multiple properties, bookings, and owner records had become increasingly complex for Petals. They needed a centralized platform that could handle booking histories, upcoming reservations, and performance tracking while offering property owners an easy way to view their income and occupancy data. The challenge was to design a two-sided CRM system that worked seamlessly for administrators and property owners, with real-time updates, accuracy, and an intuitive interface.
The Petals CRM project focused on delivering a powerful, flexible system for both administrators and property owners:
Admin Dashboard: Centralized access for managing booking histories, property records, income, tracking future reservations, and manually adding new bookings.
Owner Dashboard:A user-friendly panel with calendar views for daily, weekly, and monthly bookings.
Income Tracking: Automated calculation of total earnings per property across chosen timeframes.
Calendar Visualization: Intuitive layouts to simplify the understanding of property performance.
Scalable System: A structure designed to handle Petals’ growing property portfolio.
To meet these requirements, a tailored CRM platform was developed with the following core features:
1
Admin Control: Provided administrators with complete oversight of properties, income, booking data—past, present, and future—with the ability to add new reservations on demand.
2
Calendar Integration: Provided administrators with complete oversight of properties, income, booking data—past, present, and future—with the ability to add new reservations on demand.
3
Real-Time Updates:Ensured that every booking change reflects instantly across both admin and owner dashboards.
4
User-Friendly Design:Designed the CRM for simplicity, ensuring both staff and owners can navigate without technical expertise.